When professional sports teams first started using social media, it was primarily as a marketing and [Read More]
The world of influencer marketing is getting more controversial by the day. According to a recent [Read More]
In the continual search for new advertising revenue, Instagram has come up with a simple but [Read More]
Within the U.S., influencer marketing is one of the fastest-growing areas of digital marketing. Talk [Read More]
Due to their high-profile roles, athletes have always been key influencers on social and cultural [Read More]
In the span of less than 12 months, social networking platform TikTok has become a global [Read More]
In the race to hire the best and brightest talent, recruiters and hiring managers have a new tool at [Read More]
At one time, social media influencer programs seemed to be the future of social media marketing. Get [Read More]
For years, we’ve been hearing rumors that the big social media platforms have been looking for ways [Read More]
If you’re a brand or small business owner, there are two ways to think about Twitter. One way is to [Read More]
In an effort to leverage the current momentum around social media influencers, Amazon has launched [Read More]
Social media can play many different roles as you begin to build out your digital marketing [Read More]
Few people would argue with the statement that people like Beyoncé, Selena Gomez and Kim Kardashian [Read More]
If your company or brand is trying to build relationships online with social media influencers, [Read More]
For digital marketers, the annual “State of Social Media” report from Buffer has become an important [Read More]
Amtrak has a new twist on the classic social media influencer strategy. As part of its new [Read More]
Ever since the Kardashians burst onto the social media scene, it seems like everyone has been trying [Read More]
If you’re a small business owner, there are a variety of ways that you could use social media to [Read More]
It’s been a busy 12 months for the social media industry, and the next 12 months look to be just as [Read More]
The best time to enter any new marketing space is before the competition arrives, and that’s [Read More]
Just a few years ago, a top brand or company might have talked about “sponsoring” a top social media [Read More]
The real dividing line in the online world of business is audience and how your brand connects to [Read More]
There are two primary schools of thought about how to play the social influencer marketing game. The [Read More]
Making a name for yourself in the influencer marketing ecosystem is no walk in the park and proving [Read More]
Now more than ever, a bankable Hollywood movie star needs to have a large, engaged and highly active [Read More]
