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Social Media HQ

Latest news, best practices, & emerging trends in social media

influencer marketing

Social Media Insurance For Influencers? Yes, It’s a Thing

August 14, 2023 by Christian Zilles

If you’re a social media influencer, you should definitely know about some of the insurance options [Read More]

The NCAA Has Created a Social Media Mess of Epic Proportions

July 17, 2023 by Christian Zilles

Back in 2021, when the NCAA updated its Name, Image, and Likeness (NIL) rules to make it possible [Read More]

What Can We Expect From Biden’s Social Media Strategy in 2024?

May 15, 2023 by Christian Zilles

In April, President Joe Biden announced plans to run again in 2024, thereby setting up the potential [Read More]

chatgpt

How ChatGPT Changed the Social Media Influencer Game

May 11, 2023 by Christian Zilles

Given the groundbreaking nature of the artificial intelligence (AI) technology powering ChatGPT, [Read More]

Instagram alerts

Social Media Has a Click Farm Problem

December 15, 2021 by Christian Zilles

Social media advertising is big business these days, so it’s perhaps no surprise that advertising [Read More]

Why You Really Need To Start A Podcast In 2021

September 13, 2021 by Christian Zilles

Your company may have an online blog, a Facebook fan page and an active Twitter account -- but does [Read More]

Instagram Influencers Beware

July 26, 2021 by Christian Zilles

Instagram is now the social media platform of choice for influencers, especially in categories like [Read More]

influencer marketing

Mom Influencers Are Taking Social Media By Storm

July 16, 2021 by Christian Zilles

Influencer marketing is having a moment right now, so it’s perhaps no surprise that just about every [Read More]

influencer marketing

The Right and Wrong Way to Pay Social Media Influencers

June 21, 2021 by Christian Zilles

By now, if you’re like most entrepreneurs or business owners, you’ve probably considered hiring an [Read More]

How To Make $100,000 Being a Social Media Influencer

June 18, 2021 by Christian Zilles

There are big bucks to be made as a social media influencer. In fact, there’s so much money out [Read More]

Three Key Trends For Social Media in 2021

April 30, 2021 by Christian Zilles

If you’re looking to social media as a way to boost your online marketing initiatives, there has [Read More]

How To Grow Your Business With YouTube Videos

December 28, 2020 by Christian Zilles

YouTube is now the second-leading search engine out there, so it only makes sense that any business [Read More]

What You Can Learn From the Top TikTok Influencer – Charli D’Amelio

December 16, 2020 by Christian Zilles

When it comes to TikTok, the top social media influencer is not an A-list Hollywood actor, top [Read More]

Instagram alerts

The Rock Is Doing It Again With Social Media

November 25, 2020 by Christian Zilles

For those of you keeping track, Dwayne “The Rock” Johnson is now the most-followed American man on [Read More]

Why Digital Marketers Need to Keep An Eye on Latin America

October 19, 2020 by Christian Zilles

While Silicon Valley is unquestionably still the major hub for social media innovation in the world, [Read More]

How Social Media Changed the Entertainment Industry

October 7, 2020 by Christian Zilles

Over the past decade, social media platforms such as Facebook, Twitter and Instagram have had a [Read More]

3 Branding Lessons From a Massive YouTube Viral Music Sensation

August 28, 2020 by Christian Zilles

If you’ve ever wondered why brands and mega-corporations pursuing top influencers on social media [Read More]

Top Creators Know That Social Media Is the Future

August 26, 2020 by Christian Zilles

In the world of sports and entertainment, there appears to be a new trend happening: top influencers [Read More]

Social Networks Have New Ways To Make You Feel Like a Famous Celebrity

August 14, 2020 by Christian Zilles

The unprecedented growth of influencer culture across social media – in which anyone with more than [Read More]

What You Need To Know About Another NFL Social Media Win

August 12, 2020 by Christian Zilles

As NFL players began reporting to training camp at the end of July, they also took to social media [Read More]

woman looking at social media

How Social Media Impacts the Way We Interpret Historical Events

June 12, 2020 by Christian Zilles

Here’s an interesting thought experiment: imagine for a moment that the famous Woodstock festival [Read More]

football helmet

College Sports and the Monetization of Social Media

May 29, 2020 by Christian Zilles

In many ways, the recent rule change by the NCAA – which essentially allows college athletes to [Read More]

influencer marketing

It’s Time to Crack Down on Influencers Endorsing Prescription Drugs

April 17, 2020 by Christian Zilles

With a growing number of social media influencers promoting everything from beauty products to fad [Read More]

The Simple Economics of Podcasting: What Brands Need to Know

April 6, 2020 by Christian Zilles

Podcasting continues to be one of the hottest segments of the digital media space. By some [Read More]

voting election

Why It Matters That Billionaire Politicians Are Getting Into the Influencer Marketing Game

February 24, 2020 by Christian Zilles

What does it say about the current state of politics in this nation when billionaire candidates like [Read More]

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