For digital marketers, the annual “State of Social Media” report from Buffer has become an important [Read More]
Mistakes To Avoid When Interacting With Social Media Followers
You’d be hard-pressed to find a successful brand that doesn’t have a strong social media presence. [Read More]
Taking Advantage Of AI In Social Media Marketing
The really exciting part about artificial intelligence (AI) is that it is finally moving from being [Read More]
Practical Tips For Building Brand Loyalty On Social Media
Any enterprise that wishes to thrive in the age of interconnectedness needs to maintain an active [Read More]
A New Way To Think About Social Media Influencers
Amtrak has a new twist on the classic social media influencer strategy. As part of its new [Read More]
Will Amazon Take Away Facebook Advertising Dollars Due To Data Privacy Issues?
It’s hard to ignore the fact that 2018 was a rough year for Facebook. Starting in March, when the [Read More]
What You Need To Know About Building A Personal Brand On Social Media
Ever since the Kardashians burst onto the social media scene, it seems like everyone has been trying [Read More]
How To Negotiate Macro And Micro Influencer Deals
If you’re a small business owner, there are a variety of ways that you could use social media to [Read More]
The Case For And Against Using Facebook Video For Marketing
For the past 18 months, the official line coming out of Facebook HQ has been that video content is [Read More]
40% Of B2B Brands Set To Increase Marketing Budgets In 2019
It’s not just B2C companies that recognize the need to focus on marketing. According to the 2019 [Read More]
Understanding The New Social Media Rules For The Nation’s Top Political Leaders
If you’ve been following any of the big social media personalities like Alexandria Ocasio-Cortez or [Read More]
Tips For Tying Social Media To Your Organization’s Bottom Line
Too often, businesses think of social media only in very fuzzy terms, without actually drilling down [Read More]
How Artists Can Make Money From Using Instagram
There’s a new star in the art world and it’s not an artist, it’s a social network. Instagram has [Read More]
