It might be a case of too little, too late, but the mainstream TV industry is finally waking up to [Read More]
What Brands Need to Know About Influencer Marketing Fraud
The world of influencer marketing is getting more controversial by the day. According to a recent [Read More]
Instagram Wants To Take Influencer Marketing To The Next Level
In the continual search for new advertising revenue, Instagram has come up with a simple but [Read More]
If Social Media is Broken, Then Patreon Is the Answer
In recent months, you’ve probably noticed that some of your favorite online creators – especially [Read More]
Will Hiding Likes Really Make the Internet a Better Place?
As part of a unique experiment to see if it can improve the user experience and encourage more [Read More]
It’s Time For Football To Re-Think Its Social Media Strategy
Football is finally here again, and that means your social media feeds are probably filling up with [Read More]
How Media Companies Need To Re-Brand in the Digital Era
Re-branding is a difficult endeavor for any company or industry facing massive disruption. Do you [Read More]
3 Important Ways Machine Learning Is Changing Marketing
Within the digital marketing world, agencies and brand owners are racing to explore how they can [Read More]
Why We Should Be Concerned Social Media is Shortening Our Attention Spans
If you’ve had trouble getting through a full-length book recently, or if you find yourself aimlessly [Read More]
Brands Ignore Emojis At Their Own Risk
For many brands and small business owners, it might be tempting to dismiss emojis as frivolous, [Read More]
The White House Joins the Fight Against Online Censorship
It’s no longer possible to gloss over the fact that the world’s most influential social media [Read More]
Are U.S. Marketers Losing the Influencer Game?
Within the U.S., influencer marketing is one of the fastest-growing areas of digital marketing. Talk [Read More]
The Pros and Cons of Athletes as Social Media Influencers
Due to their high-profile roles, athletes have always been key influencers on social and cultural [Read More]
