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Social Media HQ

Latest news, best practices, & emerging trends in social media

What’s Behind the New Text Marketing Trend For Celebrities?

December 16, 2019 by Christian Zilles

Content marketing was so 2018. This year, the hot trend appears to be “text marketing,” a new way [Read More]

When Hollywood Stars Speak Out About Social Media, It’s Time To Listen

September 25, 2019 by Christian Zilles

At this year’s Cannes International Film Festival, singer and actress Selena Gomez made waves with [Read More]

Why the Future of Television Is Starting to Look a Lot Like the Future of Social Media

September 13, 2019 by Christian Zilles

It might be a case of too little, too late, but the mainstream TV industry is finally waking up to [Read More]

Why the NFL is Winning Social Media

June 5, 2019 by Christian Zilles

Consider this jaw-dropping statistic: last year, NFL Digital Media accounted for 10 billion minutes [Read More]

Why It’s Important To Start Podcasting For Your Business Or Personal Brand

April 12, 2019 by Christian Zilles

Podcasting has emerged as one of the most popular ways for brands to engage with their customers on [Read More]

What We Can All Learn From Kylie Jenner’s Social Media Game

March 29, 2019 by Christian Zilles

At age 21, Kylie Jenner is now the world’s youngest self-made billionaire, as the result of turning [Read More]

Could Fortnite Be The Next Great Social Media Site?

March 6, 2019 by Christian Zilles

When most people think of top Facebook competitors, they typically think of social media platforms [Read More]

Is Social Media Helping To Re-Invent TV?

September 4, 2018 by Christian Zilles

When social media was primarily a text-driven medium, there was little or no impact on TV. But now [Read More]

How The Rock Is Using Social Media To Become The Highest-Paid Actor in Hollywood

August 14, 2018 by Christian Zilles

Now more than ever, a bankable Hollywood movie star needs to have a large, engaged and highly active [Read More]

Does Snapchat Want To Transform Social Media Into A Gaming Platform?

July 20, 2018 by Christian Zilles

If you think that Snapchat’s primary competitor is Instagram, think again. For the past two years, [Read More]

Lessons From The Logan Paul YouTube Channel

January 5, 2018 by Christian Zilles

Just a few days into the New Year, and we already have our first big social media controversy of [Read More]

Instagram Celebrity Influencers Just Broke Through The $1 Billion Mark

September 12, 2017 by Christian Zilles

These days, if you’re a major brand looking to gain traction with consumers, you don’t waste your [Read More]

Social Media Trends: What’s Your Choice For The Instagram Trend Of The Summer?

August 19, 2017 by Christian Zilles

With so many trendsetters and influencers on Instagram, it’s perhaps no surprise that every week [Read More]

VR Is Still The Future Of Social Networking, Right?

July 12, 2017 by Christian Zilles

Remember when Facebook bought Oculus for a cool $2 billion back in 2014? It’s now been almost three [Read More]

Amazon And The Changing Face Of Social Media Influencer Programs

May 24, 2017 by Christian Zilles

In just about any industry where consumer tastes and perceptions matter more than the underlying [Read More]

What The Fyre Festival Tells Us About Influencer Marketing

May 15, 2017 by Christian Zilles

It’s safe to say that this year’s Fyre Festival in the Bahamas – an event so atrociously planned and [Read More]

Yes, Nicki Minaj Just Used Twitter To Solve The Student Loan Crisis

May 11, 2017 by Christian Zilles

It’s easy to mock the way celebrities use social media. Every day seems to bring a new crop of [Read More]

Are We Losing Our Sense Of Reality With Social Media And VR?

May 3, 2017 by Christian Zilles

It seems like nearly every major technology company is now touting its version of virtual reality, [Read More]

Pink Unicorns and the Art of the Social Media Viral Phenomenon

May 1, 2017 by Christian Zilles

There’s a good chance that, even if you never tried it yourself, you’ve heard of the Starbucks [Read More]

Why The Facebook “Like” Just Conquered Netflix

April 12, 2017 by Christian Zilles

Starting in April, Netflix is going to replace its five-star rating system for films and TV shows [Read More]

Making Sense Of Big Media’s Big Bet On Social Media

April 11, 2017 by Christian Zilles

Over the past 18 months, NBCUniversal has invested a whopping total of $1.5 billion into social [Read More]

Award-Winning Social Media Strategies: How The Recording Academy Hit All The Right Notes

April 3, 2017 by Steve Olenski

Big brands have often missed the mark entirely when it comes to leveraging the real benefits of [Read More]

YouTube TV Sounds Like A Good Idea, But Is It?

March 27, 2017 by Christian Zilles

It seems like everybody wants in on the streaming TV game these days. Netflix continues to re-invent [Read More]

What To Expect From Social Media During The Oscars

February 24, 2017 by Christian Zilles

Now that the Oscar nominees have finally been announced, we have a much better idea of which films [Read More]

Facebook Wants To Take Over Your Television

February 20, 2017 by Christian Zilles

Recently, Facebook CEO Mark Zuckerberg has been talking up the company’s plans to become a more [Read More]

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