In less than a year, the #MeToo movement became a global phenomenon. On social media, it became a [Read More]
A funny thing happened when Facebook tweaked its newsfeed algorithm last year – all the other social [Read More]
The immediacy of online interaction has made marketing both easier and more challenging than ever [Read More]
In order to build strong customer loyalty, you have to build a relationship based on trust. As a [Read More]
As technology evolves, so does the way we do our business. In this era of the internet, every market [Read More]
Until now, social media has been a largely self-regulated – and some might even say unregulated – [Read More]
The increase in influencer marketing budgets shows that this is becoming a rapidly increasing [Read More]
Whether you realize it or not, there will come a time to sell your business. You may tire of running [Read More]
If you’re a small business or brand owner looking to promote an upcoming event, there’s a lot that [Read More]
In the world of social media, the number of followers you have matters. So does the number of likes [Read More]
The future is a scary thought for most CMOs. Market conditions change rapidly, and technology [Read More]
Communication has always been the basic need of every human being. That’s why social networks are so [Read More]
For young teens using social media, cyberbullying is a surprisingly pervasive problem. According to [Read More]
According to the conventional wisdom, Snapchat is being abandoned in droves by young millennials, [Read More]
It’s been hailed as a global revolution, and shunned as a piece of technology used by drug dealers [Read More]
Facebook once looked invincible - it was the world’s most popular social network and user growth [Read More]
Internet marketing is always changing. The share of traffic, effectiveness of campaigns, and amount [Read More]
Ever since 2015, Google and Facebook have been locked in an epic struggle to see which one can [Read More]
Most people probably think they have a pretty good idea of how “the news” works – there’s a [Read More]
Earlier this year, Accenture released “Accenture Technology Vision 2018.” It's the annual technology [Read More]
Given how much of a success Amazon’s voice-based AI assistant Alexa has been for the company, it was [Read More]
In the aftermath of the Las Vegas mass shooting, the problem of Internet clickbait and social media [Read More]
At the beginning of 2018, Facebook CEO Mark Zuckerberg announced that he planned to look into [Read More]
Metrics are absolutely essential for determining the potential cause of a certain problem. For [Read More]
Playing the social media influencer game on platforms such as Instagram, Twitter and Snapchat can be [Read More]