Facebook not only has a fake news problem – it also has a fake ads problem. Some unscrupulous [Read More]
If you’ve spent any time recently on the Instagram accounts of top celebrities and influencers, [Read More]
Savvy social media marketers are always on the lookout for new tools, new resources and (especially) [Read More]
Given the current situation resulting from the coronavirus pandemic, a lot of businesses are turning [Read More]
Heading into Month Two of the worldwide economic lockdown, it’s obvious that the coronavirus [Read More]
Due to the coronavirus pandemic and the government’s strict order to shelter in place, individuals [Read More]
Since January 2019, Congresswoman Alexandria Ocasio-Cortez (AOC) has spent more money on digital [Read More]
Of all the major social media platforms, perhaps the one that gets the least attention from brands [Read More]
The world of influencer marketing is getting more controversial by the day. According to a recent [Read More]
In the continual search for new advertising revenue, Instagram has come up with a simple but [Read More]
In recent months, you’ve probably noticed that some of your favorite online creators – especially [Read More]
Within the digital marketing world, agencies and brand owners are racing to explore how they can [Read More]
For many brands and small business owners, it might be tempting to dismiss emojis as frivolous, [Read More]
Within the U.S., influencer marketing is one of the fastest-growing areas of digital marketing. Talk [Read More]
Due to their high-profile roles, athletes have always been key influencers on social and cultural [Read More]
The key goal of account-based marketing (ABM) is to deliver specific messages and offers to specific [Read More]
In the span of less than 12 months, social networking platform TikTok has become a global [Read More]
I will dispense with my normal cheesy opening and get right to the point. Research conducted the [Read More]
Thinking about becoming a social media influencer? Then you better have a media kit ready to go when [Read More]
For most small businesses, the key focal point of any content marketing strategy has traditionally [Read More]
While social networks like Facebook, Twitter and Instagram remain ubiquitous these days, there are [Read More]
According to some estimates, video could soon account for as much as 80 percent of all Internet [Read More]
The worlds of advertising and editorial, once separated by a metaphorical (if not literal) wall at [Read More]
In an effort to keep users active on their websites or apps as long as possible, social media [Read More]
There are plenty of digital marketing agencies out there, each of them offering to handle some [Read More]
