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Social Media HQ

Latest news, best practices, & emerging trends in social media

The Social Media Universe In 2021: A Breakdown

January 18, 2021 by Christian Zilles

Mention the words “social media,” and most people instinctively think of the biggest U.S. social [Read More]

The Right Way (and the Wrong Way) of Doing Social Selling on LinkedIn

December 23, 2020 by Christian Zilles

With the coronavirus pandemic showing no signs of subsiding, and with more mask mandates and [Read More]

Why Online Learning Could Be the Key To Unlocking LinkedIn’s True Value

November 11, 2020 by Christian Zilles

While LinkedIn Learning has been around since 2015 (and even earlier than that, if you consider that [Read More]

Yes, LinkedIn Now Has a Chinese Spy Problem

December 2, 2019 by Christian Zilles

The economic rivalry between the United States and China seems to be entering a dangerous new phase, [Read More]

The Right Way To Use LinkedIn For Marketing

April 17, 2019 by Christian Zilles

The problem with LinkedIn these days is that too many people try to use it as an advertising and [Read More]

The One LinkedIn Mistake That Too Many People Make

December 14, 2018 by Christian Zilles

In many ways, LinkedIn has stood apart from the other major social networks - like Facebook, Twitter [Read More]

Social Media’s Split Personalities

December 10, 2018 by Christian Zilles

You may think that your social media profile is largely the same across all the major social media [Read More]

5 Social Media Marketing Tips For Financial Services

December 7, 2018 by Nick Brown

Some people think that financial services are way too serious a business to present itself via [Read More]

Don’t Ignore Social Selling As A Way To Grow Your Business

September 18, 2018 by Christian Zilles

Social selling, which can best be defined as the use of social media to boost sales performance, is [Read More]

How Athletes Are Using LinkedIn

August 27, 2018 by Christian Zilles

Professional athletes are increasingly turning to LinkedIn as their new social media platform of [Read More]

3 Big Social Media Trends In The United States

July 24, 2018 by Christian Zilles

The United States now has the highest social media penetration rate in the world, with a staggering [Read More]

5 Ways To Promote Your Content On Social Media

June 19, 2018 by Christian Zilles

Once you’ve created a new blog post or other piece of editorial content, your job is not over. You [Read More]

The Biggest Social Media Company That Nobody Talks About

September 11, 2017 by Christian Zilles

Quick – name the biggest social media company in the world. Chances are, you’d probably name [Read More]

Why LinkedIn Is Now Embracing Video Storytelling

August 23, 2017 by Christian Zilles

Everywhere we look, social media platforms are shifting to video. So far, Facebook, Twitter, [Read More]

Facebook Really, Really Wants To Put LinkedIn Out Of A Job

March 14, 2017 by Christian Zilles

For most people looking for a new job online, the social network of choice is LinkedIn. Yes, there [Read More]

Mercedes-Benz Nails It With This Holiday Commercial

December 21, 2016 by Steve Olenski

Tis the season... for car commercials featuring big red bows on top of cars sitting in a driveway. [Read More]

Five Statistics That Highlight The Current State Of Social Media

November 30, 2016 by Christian Zilles

At the beginning of November, Pew Research Center released its latest “Social Media Update 2016” on [Read More]

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