Within the digital marketing industry, there’s an interesting little hypothesis about the future of [Read More]
If you think about it, much of modern advertising is really just a clever illusion. For 30 or 60 [Read More]
On the surface, YouTube is still the world’s most popular video platform and the first place you go [Read More]
If you’re like most social media users, you probably assume that Facebook is only tracking your [Read More]
With the 2020 presidential campaign already underway, it’s now looking like social media is the [Read More]
Get ready for your social media feeds to be inundated by political advertising content as we head [Read More]
If there’s one feature or function that seems to define the modern social media landscape, it’s the [Read More]
It might be a case of too little, too late, but the mainstream TV industry is finally waking up to [Read More]
The worlds of advertising and editorial, once separated by a metaphorical (if not literal) wall at [Read More]
Take a good look around you – the walls between editorial and advertising have finally crumbled. In [Read More]
Without realizing it, some of the world’s top celebrities and most famous brands are fueling the [Read More]
Video is taking over the web, so it’s perhaps no surprise that video is completely re-shaping the [Read More]
Your social media isn’t Kardashian-levels of crazy, but you’ve built up a steady following. They’re [Read More]
Few people would argue with the statement that people like Beyoncé, Selena Gomez and Kim Kardashian [Read More]
It’s hard to ignore the fact that 2018 was a rough year for Facebook. Starting in March, when the [Read More]
Advertising and promoting your products on social media requires an entirely new mindset from [Read More]
Most people probably think they have a pretty good idea of how “the news” works – there’s a [Read More]
Google is about to flip the switch on a massive new experiment that could impact up to 50 percent of [Read More]
If you are still thinking about Google and Facebook as technology companies, it’s time to wake up to [Read More]
So long Facebook, it was nice to know you. After several years in which Facebook has been both the [Read More]
After yet another flare-up of controversy surrounding brands and marketers that use celebrity [Read More]
Over the past year, there’s been a lot of chatter of how “mixed reality” – a sort of blanket term [Read More]
Ever since it launched in 2004, Yelp has attempted to position itself as a fair, balanced customer [Read More]
For many small businesses, the choice of how to spend a limited advertising budget comes down to a [Read More]
These days, if you’re a major brand looking to gain traction with consumers, you don’t waste your [Read More]
