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Social Media HQ

Latest news, best practices, & emerging trends in social media

The Importance Of Google Analytics For Your Online Content Strategy

December 31, 2018 by Christian Zilles

If you haven’t yet started using a data-driven approach for your content marketing strategy, now is [Read More]

Is Content King Or Is Data King?

December 24, 2018 by Christian Zilles

In the modern media era of TV and Internet, there has always been a fundamental tension between [Read More]

Is The Future Of Social Networks Here?

December 11, 2018 by Christian Zilles

It might sound like a scene out of a futuristic Hollywood sci-fi film, but researchers at the [Read More]

The Newest Generation Might Just Have A Smartphone Problem

November 26, 2018 by Christian Zilles

The Millennial generation may have been the first generation to grow up completely at ease with [Read More]

Why Decentralizing Social Media Makes Sense

November 16, 2018 by Christian Zilles

There have been a number of different ideas about the future of social media in the wake of the [Read More]

Is Pinterest The Only Social Media Platform That Has Truly Figured Out E-Commerce?

November 12, 2018 by Christian Zilles

Remember when everyone was predicting that social media would become the next great e-commerce [Read More]

How Instagram Is Using Machine Learning To Detect Bullying On The Platform

November 7, 2018 by Christian Zilles

In the search for new and innovative ways to clamp down on online bullying, Instagram is turning to [Read More]

Machines Will Weaponize Social Media Against Humanity Itself

November 6, 2018 by Christian Zilles

The world of social media is changing in ways that the original creators of Facebook, Twitter and [Read More]

Great Ways To Boost Your Online Marketing

November 5, 2018 by Guest Post

Developing an online marketing strategy is a necessity for every business in today's digital [Read More]

Personal Chatbots Are Going To Put The Social Back In Social Media

October 29, 2018 by Christian Zilles

One of the hottest digital marketing trends over the past 18 months has been the rise of chatbots. [Read More]

Social Media And The Death Of Personal Privacy

October 22, 2018 by Christian Zilles

It’s staggering how much data the biggest social media companies have about you. They know where you [Read More]

How To Optimize Your Brand’s Content For Voice Search

October 10, 2018 by Christian Zilles

It’s getting harder and harder to ignore the fast-growing field of voice search. First came Siri on [Read More]

Machine Learning Can Be A Game-Changer For Brands On Social Media

October 5, 2018 by Christian Zilles

There are not many new technologies that are truly game-changers. Machine learning is one of those [Read More]

Using Data To Transform The Experience

September 25, 2018 by Steve Olenski

To improve customer experiences, brands are increasingly turning to data to give them insights and [Read More]

How To Find The Right Streaming Video Platform for Your Small Business

September 21, 2018 by Christian Zilles

Live streaming video has become a popular way for brands and small businesses to connect with [Read More]

Facing The Dilemma Of Trending vs. Evergreen Content

September 19, 2018 by Guest Post

What would you prefer: grabbing a handful of visitors, likes, and shares in one day or getting a [Read More]

Don’t Ignore Social Selling As A Way To Grow Your Business

September 18, 2018 by Christian Zilles

Social selling, which can best be defined as the use of social media to boost sales performance, is [Read More]

How Using Google Trends Can Help With Your Content Marketing

September 7, 2018 by Christian Zilles

Ever since Google released its Trends tool in 2006, it has become an invaluable part of any content [Read More]

Is Social Media Helping To Re-Invent TV?

September 4, 2018 by Christian Zilles

When social media was primarily a text-driven medium, there was little or no impact on TV. But now [Read More]

How Big Data Is Changing The Content Marketing World

August 31, 2018 by Christian Zilles

The amount of data that people create online continues to increase exponentially. Now that brands [Read More]

Blockchain Technology Could Take Crowdfunding To The Next Level

August 21, 2018 by Christian Zilles

With cryptocurrencies like Bitcoin, we’ve already seen the potentially disruptive effect of [Read More]

Here Are The Skills You Need To Make It In Marketing Today

July 26, 2018 by Christian Zilles

The more things change, the more they stay the same. Despite all the rapid technological change of [Read More]

Snapchat

Does Snapchat Want To Transform Social Media Into A Gaming Platform?

July 20, 2018 by Christian Zilles

If you think that Snapchat’s primary competitor is Instagram, think again. For the past two years, [Read More]

Digital Marketing Mistakes Brands Are Making – And How To Avoid Them

July 19, 2018 by Christian Zilles

It’s safe to say that digital marketing campaigns probably follow a bell curve distribution. There [Read More]

5 Keys To Building A Successful Social Video Strategy

July 16, 2018 by Christian Zilles

You already know that video is taking over the web, but did you also know that video is taking over [Read More]

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