There are two primary schools of thought about how to play the social influencer marketing game. The [Read More]
When it comes to creating and developing content for your brand, you need to think like a publisher [Read More]
Live streaming video has become a popular way for brands and small businesses to connect with [Read More]
Social selling, which can best be defined as the use of social media to boost sales performance, is [Read More]
The goal of any sports franchise is to have an active, engaged fan base. Thus, it’s been an absolute [Read More]
Social media marketers must deal with social media haters on a nearly daily basis. These haters can [Read More]
For any small business or new brand, Instagram can become a very important part of your overall [Read More]
Ever since Google released its Trends tool in 2006, it has become an invaluable part of any content [Read More]
When social media was primarily a text-driven medium, there was little or no impact on TV. But now [Read More]
The amount of data that people create online continues to increase exponentially. Now that brands [Read More]
In case you haven’t noticed, video is taking over the web. Everywhere you look, brands and companies [Read More]
Professional athletes are increasingly turning to LinkedIn as their new social media platform of [Read More]
If you thought that social media is just for marketing, think again. Many companies are now tapping [Read More]
With cryptocurrencies like Bitcoin, we’ve already seen the potentially disruptive effect of [Read More]
The Pew Research Center has released its latest survey on teen social media use, and the numbers [Read More]
If you’re looking for new blog post ideas, one often-overlooked resource is Quora, the social [Read More]
Now more than ever, a bankable Hollywood movie star needs to have a large, engaged and highly active [Read More]
Social media has become a very visual, dynamic platform. The old days of relying on text-heavy blogs [Read More]
Despite the proliferation of social media platforms, coming up with an authentic social media brand [Read More]
Now that social media has become firmly entrenched as a key component of any company’s overall [Read More]
No surprises here, but the Internet is filled with fake bot accounts. Just to demonstrate how large [Read More]
If you watched this year’s Super Bowl, you probably saw the big, splashy 30-second spots from two [Read More]
What exactly do young millennial users expect from brands on social media? That’s a question that [Read More]
Just as Facebook embraced TV with its new Facebook Watch offering, it now looks like Instagram is [Read More]
Remember when people were proclaiming that Twitter was the future of online communication? Pundits [Read More]
