The immediacy of online interaction has made marketing both easier and more challenging than ever [Read More]
In order to build strong customer loyalty, you have to build a relationship based on trust. As a [Read More]
As technology evolves, so does the way we do our business. In this era of the internet, every market [Read More]
The increase in influencer marketing budgets shows that this is becoming a rapidly increasing [Read More]
Whether you realize it or not, there will come a time to sell your business. You may tire of running [Read More]
The mission statement of your company embodies the customer experience you offer. It is nothing less [Read More]
Communication has always been the basic need of every human being. That’s why social networks are so [Read More]
For young teens using social media, cyberbullying is a surprisingly pervasive problem. According to [Read More]
Internet marketing is always changing. The share of traffic, effectiveness of campaigns, and amount [Read More]
Metrics are absolutely essential for determining the potential cause of a certain problem. For [Read More]
The state of Florida continues to stand out for its destination marketing initiatives, especially [Read More]
Back in 1962, when Marshall McLuhan came up with the buzzword “global village”, to describe how new [Read More]
You can have all the tools you need to get your business and your brand up and running and still not [Read More]
Repetition makes reputation and reputation makes customers, said Elizabeth Arden, one of the [Read More]
When we take a close look at marketing, we can ascertain how essential psychology and comprehension [Read More]
Most small businesses never realize the full value of #hashtag marketing strategies. Many of them [Read More]
The topic of social media public relations never ceases to be relevant, as exemplified by [Read More]
Facebook ads are widely recognized as a great way to boost visibility for your brand, drive sales, [Read More]
Starting in 2013, Clemson began building out its social media presence. By 2017, it had arguably the [Read More]
Artificial Intelligence (AI) has already found its way into the marketing world, as you may already [Read More]
They say content is king. I don't but many do. And by “content,” I mean high-quality branded content [Read More]
The marketing process starts from the product to customer service. Big data analysis and use can be [Read More]
In response to continued controversy over social media remarks made by its on-air hosts, ESPN has [Read More]
The millennial generation has finally grown up, and that’s forcing CMOs to re-think how they can [Read More]
Have you ever read a blog post from your favorite clothing store? It might have detailed [Read More]